Photo library: Infrastructure 16

first_imgClick on a thumbnail for a low-resolution image, or right-click on the link below it to download a high-resolution copy of the image.» Download Infrastructure contact sheet (1.1MB) » Download full image library contact sheet (10.5MB) Richards Bay, KwaZulu-Natal province: Coal for export at the harbour. » Download high-res image Richards Bay, KwaZulu-Natal province: Coal for export at the harbour. » Download high-res image Richards Bay, KwaZulu-Natal province: The harbour. » Download high-res image Richards Bay, KwaZulu-Natal province: The harbour. » Download high-res image Richards Bay, KwaZulu Natal province: The harbour. » Download high-res image Richards Bay, KwaZulu Natal province: The coal export harbour. » Download high-res image Richards Bay, KwaZulu Natal province: The coal export harbour. » Download high-res image Richards Bay, KwaZulu Natal province: The coal export harbour. » Download high-res image Richards Bay, KwaZulu Natal province: The coal export harbour. » Download high-res image INFRASTRUCTURE 16: {loadposition infrastructure}Having trouble downloading high-resolution images? Queries about the image library? Email Mary Alexander at [email protected]last_img read more

How to Integrate Freelance Contractors into your Company Culture

first_imgWhether you rely on regional sales representatives, a freelance accountant, or a remote IT team to manage your ecommerce site, some of your most valuable employees may rarely set foot in the office. How do you create a cohesive company culture with a team that includes remote contractors? Finding ways to motivate, inspire, and integrate your freelance workforce into this culture can make the difference between an employee who’s simply working for a paycheck and one who is engaged with your core business values. Here are a few tips to bring them on board.Image Source: Pixabay1. Hold virtual team meetings. Holding regular meetings with the staff allows you to discuss the progress of current projects, future plans, and team priorities. It’s common to manage contractors individually, without giving them the chance to interact, network, and connect with the larger team. This can lead to the lonely feeling that there is a wall between them and the company as a whole. To bring them into your company culture, invite them to contribute in regular group meetings. Programs like Google Hangouts, Skype, and other group meeting tools allow contractors to network with one another as well as with the core team. This gives your business the added bonus of new, valuable perspectives from skilled specialists.2. Keep them in the loop. Along these same lines, if there are changes to interoffice procedures or project requirements, don’t make your contractor the last one to get the memo. Keep them updated as you would any regular employee, by sending out regular updates via email or reaching out with a quick phone call. In addition to useful information in the short term, share your company’s long term goals and vision. Knowing what you’re ultimately working towards can motivate contractors to help achieve those goals together.3. Take the time to check in. Small daily interactions are part of what makes up a company’s culture. Contractors miss out on the experience of brainstorming over a cup of coffee or casually chatting as they come in the office each day. When you draft emails to remote workers, don’t forget the pleasantries. Ask how their weekend went, details of upcoming travel plans, or about the status of other projects they may be working on. Casual conversations create a feeling of mutual trust, and will make remote workers feel like part of a team.4. Play to their strengths.  Contractors are hired for their experience in a specific industry or area of competence. Use this specialist information to your advantage. Rather than micromanaging your freelancers, recruit skilled workers as aggressively as you would an in-house employee to be sure that they possess the values and skills your business needs. After this, delegate tasks according to their strengths. 5. Give positive feedback. Take the time to recognize the hard work and effort that your remote team puts in. Praise them for a job well done, or provide a financial incentive at the completion of a project. Even if you have no other work for a contractor at the present time, you still want them to remember working for your brand as a positive experience, and you may need their skills again in the future. A simple ‘thank you’ can go a long way!Rather than viewing freelance workers as a tool to be managed, view them as part of your overall talent strategy. Choosing employees with the right skills who understand your company values will make it easier to create a remote team that puts their all into every project.last_img read more

Saint Paul: History’s Best Blogger?

first_img Who do you think is history’s best blogger? (2 Corinthians 11:23b-38) (1 Corinthians 13:1-8a) Originally published Dec 22, 2006 12:19:00 PM, updated July 28 2017 “Love is patient, love is kind.  It does not envy, it does not boast, it is not proud.  it is not rude, it is not self seeking, it is not easily angered, it keeps no record of wrongs.  Love does not delight in evil but rejoices with the truth.  It always protects, always trusts, always hopes, always perseveres.  Love never fails.” About St. Paul Paul is said to have ultimately been beheaded during the reign of Roman Emporer Nero. St. Paul as Blogger — Brian Halligan. St. Paul’s writing’s were so important that when the modern day bible was assembled well after he died, 14 of his letters were included amounting to almost 30% of the new testament’s content. St. Paul’s Zeal which are basically formal open letters to groups of people.  The passage I quoted above is from a letter to the fledging Christian community in Corinth, a Greek city-state, in response to a letter he received from them about some problems they were having. “I have worked much harder, been in prison more frequently, been flogged more severely, and been exposed to death again and again.  Five times I received from the Jews the forty lashes minus one.  Three times I was beaten with rods, once I was stoned, three times I was shipwrecked, I spent a night and a day in the open sea, I have been constantly on the move.”  St. Paul could not be everywhere at the same time, so he often collaborated with groups of Christians back and forth by letter.   His letters are referred to by the church as Every marketing executive and every blogger could learn a thing or two from St. Paul in how to “cross the chasm” and create a “tipping point” in a marketplace.  epistles St. Paul drew scorn from the Jews on one side and the Romans on the other side.  Below is another passage from one of Paul’s epistles: For those of you who have ever been to a Christian wedding ceremony, you undoubtedly have been exposed to St. Paul’s writing:   St. Paul as Marketing Genius Topics: St. Paul was a Jew born in what is now Turkey over 2000 years ago who became a most interesting historical figure.  In his early 20’s, he was a zealous antagonist of the early Christian movement, even participating in the stoning of St. Stephen, an early Christian evangelist.  He was said to have had a vision of Christ on the road to Damascus that changed his perspective 180 degrees.  From that point forward, he travelled the Roman empire (Egypt, Israel, Turkey, Greece, Macedonia, Italy, Spain, etc.) on sailboats, caravan, and foot preaching to mostly pagan worshippers about how to live a Christian life.  His conversion of idol worshipping citizens of the Roman empire to Christians played a key part in Christianity taking hold outside of the local community in which it started.  History of Internet Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more

The Changing Nature of “Work”

center_img As some of you probably know, I worked for Ray Ozzie for four years at Groove Networks — he is the gentleman taking over Bill Gates position as Chief Software Architect at Microsoft.  Ray is a most interesting guy.  He has a unique combination of skills that make him a highly effective human being.  One of his unique skills is that he is a bit of a social anthropologist.  He spends a lot of time thinking about the way people work and how the way people work is affected by emerging network technologies.  It is that ability that led him to build Lotus Notes in the 1980’s where he “groked” the emerging networking standards and built a platform that transformed the way workers interacted (email, collaborative databases). When reading the BusinessWeek article and reflecting on the changing nature of work, I thought a bit about our business and how different in nature our work pattern was from my father’s work pattern throughout his career.  He put in a good 60 hours a week for his whole career, including a trip into the office most Saturday mornings to catch-up on things.  Here are a few of the ways in which we are unique relative to the traditional US concept of work. A major influencer on Ray was of the time.  My personal work environment is about 45 hours a week working alone (and via email/telephone) and 20 hours a week working with no privacy — sitting around a table with my co-workers able to see and hear my every move.  It is not for everyone, but I think I get a ton more done by having a lot of privacy to think hard for most of my week and no privacy for part of my week vs. limited privacy the entire week.  We have an office in Cambridge with room for all of us and are free to use it every day.  Despite that, we only go into the office on Tuesdays and Thursdays and maybe one other day if those two days are too packed or a customer call warrants it.  The three full-time employees (Dharmesh, Patrick, & I) all happen to be night owls.  We all tend to have our highest productivity hours after noon on any given day.  Therefore, our office time on Tuesdays and Thursdays start at noon.  On Tuesdays, we generally stay in the office until around 2am.  I am sure we will have to change some of this as we bring on additional employees with more traditional schedules, but in general I think that modern technology has enabled our company to work in a way that makes us all as productive as possible without the confines of rush hours, long commutes, nosey cubicle neighbors, etc. BusinessWeek Article on BestBuy Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack “The Future of Work” in BusinessWeek about BestBuy’s corporate-wide ROWE Program which stands for Results Only Work Environment.  Here’s the way BestBuy describes what ROWE means to them:  “The official policy for this post-face-time, location-agnostic way of working is that people are free to work wherever they want, whenever they want, as long as they get their work done.” Originally published Dec 21, 2006 1:02:00 PM, updated March 21 2013 As many of you regular readers have probably figured out by now, the SB2.0 blog is mainly about how to deploy internet technology and strategy in ways to grow your business profitably, primarily around the area of marketing.  This article was a bit off topic, but I hope it was interesting.  If you have some stories about the way your company “works” that you think are best practices, please do share them with us and the rest of our readers…  If you really like this topic, I recommend you read Tom Malone’s book onlast_img read more

HubSpot TV – Personal Branding and Birthdays

first_img NYC church using Twitter to perform the Passion of Christ “An updated online presence, online and in-person connection,and alignment of your assets – will all contribute to your “Where do I find great photos for my site and blog without paying afortune but while being sensitive to digital property rights?” NEW SECTION: : NFL scouts How to Abuse the New DiggBar for Fun and Profit Marketing Takeaway TeleGlass: kylejames creating fake Facebook profiles Mailbag When using new tools, do some research and make sure they are serving YOUR purposes. susank Closing Dreamstime Doing it Right! Facebook’s Sheryl Sandberg Preaches That The Stream Will Bring Us Closer Together the situation at Mzinga. we want to make a clarification to last weeksstory about social media requiring more transparency in management. Mzinga did actually blog, tweet and publicly discuss their layoffs. Alot of our comments were meant to be more general marketingobservations, and not specific to Digg Says Diggbar is NOT Evil, And Is Lifting Unique Visitors By 20 From HubSpot’s very own West Coast correspondant, Dan Tyre: How to Leverage the Facebook Stream Originally published Apr 12, 2009 1:04:00 PM, updated March 21 2013 James Lee from Afterdiscussions with @ Forum Fodder . (Or put in your Tweet.) Marketing Tip of the Week Marketing Takeaway: Marketing Takeaway: “Theimplication for advertisers is that the new design is going to be greatfor spreading their messages far and wide—reaching two to four timesas many people!” landing thatdream job .” 50% of laid off workers have found new jobs @ Want to learn more about using Facebook for business?center_img Interact with us on Twitter! Today, we are @ Diggbar – Good or Evil? Webinar: How to Use Facebook for Business : Create content and give it away for FREE! Flickr Creative Commons iStockphoto Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Facebook Marketing: How Smart Restaurants and Bars are Using “Birthday Marketing” on Facebook  Remember to subscribe in iTunes: Facebook reaches 200 million users @ Leverage the Facebook Stream by communicating with your fans and business connections frequently. KevinHignett Masters Free iPhone App Allow your employees to manage and promote their personal brand and you will help your company and your employees. Job Seekers Find Success Though Inbound Marketing Image sources for Web site / Blog? Where to go? (Success Forum) Leverage the tools at your disposal (like the Digg bar andFacebook stream) and your employees (through their personal branding)to create and promote amazing content. Marketing Takeaway: Marketing Takeaway: Intro (of ladies) to get access to draftee’s profiles.  Marketing and Birthdays Why businesses should support personal branding Zappos Shoe Map Use your birthday and your customers birthdays to you marketing advantage. Headlines Download the free webinar “A Facebook member with 150 friends, for instance, engages inreciprocal conversation with only 5 people, in direct communicationwith 9 people, and in “stream communication” with 20 people.” Episode 35 – April 10, 2009 for all the basics of using Facebook as part of the inbound marketing strategy for your business. (Episode Length: 21 minutes, 26 seconds)  karenrubinlast_img read more

5 Great Reasons to Follow Internet Marketing Industry News

first_imgThat is totally understandable. Whether you are a SMB (small / medium business) owner, a marketing practitioner or an internet marketing expert there is barely enough time in any day to do just what is needed without adding to your work. We get that. Download the free kit Become a thought leader There are obviously many more reasons to pay attention to online / inbound marketing industry news . Whatever your reason, it is just as important to stay on top of what may be on the horizon in the industry as a whole as it is taking care of the Check back as we help you weed through another mountain of information. We’ll give you the best places to get this information and also highlight the stories that will be important to you. Oh and we may even throw in an opinion or two to keep it interesting. day to day needs of your inbound marketing efforts Network with other professionals Here are five great reasons to make the time to follow the online / inbound marketing industry news. – It’s important to understand tools and tactics in Internet marketing and social media that create business. What may be just as important is to become a thought leader in your market niche as it relates to the entire scope of Prevent wasted resources Stay ahead of your competition – People who know a lot about Internet marketing are important people to know. One of the best ways to get yourself involved in the industry in a more significant way is to follow the industry pundits and comment on their blogs, etc. Hey, you do that anyway for other reasons just add this to the list. You never know what might happen. Drive strategy on information – Sure this makes everyone’s lists of benefits but in this case it’s even more important. The Internet marketing industry already has evidence that the SMB lags behind larger business in online capabilities in general. Since you are likely ahead of the curve already by being places like here you can further distance yourself from the pack. A little information is a powerful thing. Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack including offline. By separating yourself from other marketers in your niche, you shine a positive light on your business and company that is attractive to prospective customers. how the Internet fits in the overall scheme of marketing efforts – In this current economy, it is important to ensure that your efforts are laser beam focused on areas that are forward facing and will not end in an abrupt halt. For instance, if you are spending money on paid search at Yahoo do you know when that search engine will become powered by Bing and what the changes in process, capability and cost might mean to you? Better to be informed than caught off guard. Would there be value, though, in spending about 10 minutes a day that may save you time and create more business from your online efforts? Sure there is and this is how you do it. You pay some attention to the Internet marketing industry news that can help you identify an emerging trend or confirm your suspicions about a dying current practice. There is nothing worse for any business person than wasting time on something that could have been avoided with a little industry due diligence. Inbound Lead Generation Kit – While a lot of people don’t like to admit it, Internet marketing is often driven by ‘gut feel’ and a herd mentality. The more you can rise above that and apply some serious forward thinking to your Internet marketing efforts, the more dynamic and effective your efforts will be. . Make sure you keep your head up so you don’t waste time and resources. for tips and tricks to drive more leads and business to your site. Originally published Dec 3, 2009 8:30:00 AM, updated March 21 2013 Learn how to generate more inbound leads using SEO, blogging, and social media.last_img read more

Traditional Media Still Trumps Blogosphere in Reporting New Information

first_img Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Topics: Originally published Jan 18, 2010 8:30:00 AM, updated October 18 2015 There is something of a struggle going on between the blogosphere and traditional news these days. As more and more traditional media outlets begin to close shop or at the very least, close their doors to only those who are willing to pay, many people are questioning if the blogosphere will take over as the leader in news creation.  A recent study titled “How News Happens” by the Pew Research Center Project for Excellence in Journalism examined which sources shared the most “new” information within a week.  The study discovered that most of the news people consumed by the city of Baltimore contained no original reporting. The study also found that 95% of previously unreported stories came from traditional news sources, specifically print and television media, rather than blogs, Twitter, or local websites.Not surprisingly, the study also discovered that the Web was always first to publish any breaking news story, while the blogosphere, Twitter, and local websites also played a major role in spreading new content more quickly.How to Use Your Business Blog to Break More NewsWhy are blogs not breaking as many “news” stories as traditional media? Well, for one, anyone can start a blog – whether they’re a journalist or not. Secondly, many blogs are 1 or 2 man operations that have limited time and resources, making it difficult to flush out news stories that require a lot of outside coordination.As for the claims that many blogs merely “recycle” news content, I can tell you from experience that news-driven posts are easier to craft because responding to something complete like a published news story is easier than building an entire story from scratch.  While these posts may not require any additional reporting, they also can be very successful and insightful, especially when coupled with an original take away for your prospect.  However, the most successful blog posts on the HubSpot blog are the ones that provide some kind of hard-to-find data or breaking news. These posts are extremely valuable, but admittedly take time and resources that aren’t available to many who blog. This study got me thinking about the role that a business blog can play in producing more original news content. Often times, businesses have more resources and access to tools than the average blogger. These are advantages that can be very helpful in reporting new content. If you’re wondering how your business blog can be a better originator of news content, here are a few tips:Blog About Company Data and News More Regularly.If you’re spending a lot money and time crafting press releases to send out on the wire with little result, consider putting that time and energy into creating another version of your press release on your blog, too. When you integrating your blogging strategy in with your press release strategy you not only benefit from extra love from search engines, but it also may inspire people to link to your site pages instead of the press release online. Use Social Media to Spread Your News More QuicklySocial media has the ability to spread news more quickly to influential bloggers and reporters than a PR wire. Work on building out your social media presence on Twitter and Facebook. A recent HubSpot study found that businesses that blog have 102% more Twitter followers, so there is clearly a relationship between creating original content and the likelihood that people will want to follow you and share your posts on Twitter. Invite People in Your Industry to Send You NewsYour company is in a better position than anyone else to unearth breaking news stories about your industry. What may not seem like news to you, may be news to your prospective customer. Turn to people in your industry and company and ask them to send you potential news tidbits for your blog. That’s how we found out about the Fortune 500 CEO who found Outbound Marketing tactics to be “annoying.” -Blogging is an extremely powerful way to share news and information about your company as well as promote thought leadership and connect with other thought leaders.  News content is only one type of content that a business blog can share, but if I’m reading the research correctly, there is a huge opportunity for business blogs to step up and not just comment on the news, but be the source of news by the Pew Research Center Project for Excellence in JournalismVideo: How to be Smarter than Your PR AgencyUnderstand the value you are getting from your PR agency and their services.Download the free video to learn the findings from HubSpot’s recent research on new releases. Public Relationslast_img read more